I combine human sensitivity with technology,
creating video and campaigns that
set new standards.
Use AI to enhance your possibilities,
not to replace skills and talent.
Consulting · Training · Production
AI for Creative Teams
Strategy · Execution · Support
What I do
AI · Processes
AI Implementation
For: C-suite, marketing heads, agencies, production houses
I step in as a temporary Chief Creative AI Officer — I diagnose, design, implement, and stay until the system runs on its own.
Stages
- Diagnosis · 1–2 wks — Interviews, process review, tool audit
- Strategy · 1 wk — Tool selection, 90-day roadmap
- Implementation · 4–8 wks — Creative pipelines, standards, PoC
- Support · ongoing — 30-day audit, adjustments
Creative · Teams
Creative Consulting
For: Companies building creative dept, CMOs, growing agencies
Creative strategy without execution is theory. Execution without strategy is chaos. 20 years in creative — I know the problem before the client finishes their sentence.
Scope
- Building a team from scratch — Structure, roles, processes, recruitment
- Rebuilding existing team — Competency and culture audit
- Creative strategy — Direction, visual standards, brand voice
- Change management — Changing habits, not just procedures
For teams · Basics
Basic Training
For: Marketing, creative, social, content teams
Program
- Introduction to gen AI
- Prompting basics
- Image generation
- Video basics
- Mini team workshop
For teams · Advanced
Creative Training
For: Creative and post-production teams
Program
- Model comparison
- Prompt optimization
- Advanced video
- Hybrid workflow
- Video production workshop
Individual · Online
Consulting session 1:1
For: Managers, founders, creative leads
Includes
- Workflow diagnosis
- Specific recommendations
- Session recording
- Follow-up after 48h
Individual · Session cycle
Mentoring 1:1
For: Creatives, marketers, AI skill builders
Includes
- Competency diagnosis
- Development plan
- 4 sessions x 60 min
- Materials between sessions
Scope
- Graphics — KV, social media, outdoor, product variants
- Video — campaigns, animations, hybrid AI + live action films
Selected work

Special Operations "Praga" — Museum of the Second World War
Short film combining AI and classic filmmaking techniques. One of four films for the Museum of the Second World War. Presented at Marché du Film in Cannes (PISF session).

Design AI — IAB Poland
Co-author of AI Guide 2.0. DIMAQ AI advisory board — AI certification. Co-organized IAB AI conference.
Download guide ↗

Workshops — Nutricia/Danone
AI campaign production — script, storyboard, animation. AI workshop for the management team.

Design — adidas
Long-term graphic services for the Polish market: digital, print, outdoor, video. Global asset localization, event branding, first illuminated murals, influencer mailings. Solo and Labcon collaboration.

Exodus Exhibition Film — IPN
Animation of 70 historical photographs for the exhibition film. Produced for Uszy.te — post-production and AI tools.

Teaser — At the Mountains of Madness
Teaser for a film project inspired by the works of H.P. Lovecraft. AI animation.

AI Marketers — Brave Courses
AI course for marketers — creative, automation and analytics using AI tools.

Skills of Tomorrow — Google & SGH & Salestube
Trainer in the Skills of Tomorrow program (Google & SGH). 75,000+ participants. Dedicated advanced AI trainings with Google and Salestube.
Zobacz program ↗Speaking
Conferences, workshops and lectures
AI short film presentation at PISF session
AI Creative Battle
Sky is the limit
Creative Leadership with AI
From prompt to poster. The visual AI revolution
Futuristic wanderings
Creativity
AI and Digital Storytelling
AI and creative transformation
Publications
How art history repeats itself with each new technology
On the overwhelming pace of AI tools and staying current
From AI creation to analytics — a tool overview
Designing social media graphics with the help of AI
How to generate an image with just a few words
Interviews
Interview on the future of visual content creators in the AI era
Interview on the democratization of video production with AI
Expert interview on creativity and the role of AI
AI Creative Director & Consultant
20+ years experience · 5+ years team leader
75k+ trained professionals

About
Krystian Wydro
For 20 years I created campaigns for adidas, Kross, DeLonghi and dozens of agencies. I learned one thing: clients usually know what they want, they rarely know what's possible.
That's the space I work in. I don't come with a ready solution — I come with questions no one asked before. I leave with an implementation that works, because I combine design with technology and change in people. I build creative processes, develop teams and guide companies through transformation when new tools collide with old habits.
- Trained 75,000+ people in Google & SGH and Brave programs (AI Marketers, AI Managers) plus dedicated training for creative teams at Groupon, Allegro, Autodoc, IKEA, Orlen.
- Co-authored IAB AI Guide 2.0 and the DIMAQ AI certification.
- Directed "Special Operations Praga" — one of four films for the Museum of WWII, combining AI with classical filmmaking techniques. The project screened at Marché du Film in Cannes in a PISF session.
- Creative Partner of Runway, Freepik, DFirst and several other companies building AI models and tools.
Let's build an AI system that works for your team.
Let's talkCreative Partners
Education Partners
Let's talk
Or reach out directly